No Mean Feat: Why Pakistani Parsis Achievements Are Extraordinary

Pakistani Parsis, who own Pakistan’s only brewery, the oldest shipping firm, and a chain of hotels besides being regarded as makers of the country’s financial hub of Karachi, are far fewer but much like in India their achievements are disproportionate to their dwindling numbers

Pakistani Parsis are far fewer but much like in India their achievements are extraordinary

By Sameer Arshad Khatlani

The definition of a Parsi or Zoroastrian is strict. Only a person with a Parsi father counts as one. An estimated 40% of Parsis marry non-Parsis. The women among them are often excluded from the community. Parsis marrying non-Parsis can be barred from attending even the funerals of their kin and stripped of privileges such as affordable community housing.

Parsi aversion to conversion and the strict definition of who counts as one helped the community maintain its distinctiveness but this has also brought it to the verge of extinction. The Parsi population in India plummeted from 114,000 in 1941 to 57,000 in 2011 when the last census was held. The number is projected to shrink to just 9,000 by the end of the 21st century.

Yet Parsis have had a role disproportionate to their numbers in building modern India through contributions in varied fields such as trade, industry, and science. Tata Group, a Parsi family conglomerate, is one of the world’s largest. Homi Jehangir Bhabha, a Parsi, is widely known as the father of the Indian nuclear programme.

Divided By Borders, United By Industry

Across the border, Parsis are even fewer in number in Pakistan—just about 1,000. But their achievements are no mean feat either. Pakistani Parsis own Pakistan’s only brewery (Murree), the oldest shipping firm (Cowasjee Group), and the Avari Group of luxury hotels, in addition to being regarded as makers of Karachi, the country’s financial capital and economic backbone.

Parsi contractors, doctors, and traders flocked to Karachi as they found opportunities there when the British developed it as a port city in the 18th century. The British-era Jehangir Kothari Parade built on land a Parsi donated along with his palatial house for the city’s people to have the public space in the early 20th century is among the landmarks in the city, which attests to the tiny community’s self-less contributions.

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After Pakistan’s creation in 1947, Parsi businessman Rustamjee Fakirjee Cowasjee was among those who devoted himself to nation-building on the call of its founder and his friend Muhammad Ali Jinnah. He would enlist his shipping company in Pakistan’s service at Jinnah’s instance. His son, Ardeshir Cowasjee, would become one of most recognisable Pakistani Parsis until he passed away in 2012 at 86.

Ardeshir Cowasjee was an outspoken critic of Pakistan’s establishment and the religious right. He came to be better known as Pakistan’s most-read columnist even though he was a scion of a wealthy shipping family of Pakistani Parsis, besides being a social activist, and a philanthropist for educational and environmental causes. Cowasjee was a campaigner for animal rights and called himself a fierce guardian of Karachi’s old trees, parks, and other green areas.

Nirupama Subramanian, who was based in Pakistan as the influential Indian daily The Hindu’s foreign correspondent from 2006-2010, called Cowasjee ‘more than just a columnist’ and the country’s conscience. She wrote that Cowasjee was a believer in Jinnah’s idea of Pakistan (which many argue was about a constitutionally secular state) and a strident, often bitter critic of the country that it has turned out to be. She wrote he was unafraid to take on the powerful, whether politicians or generals.

Cyril Almeida, a Pakistani journalist, described Cowasjee as one of Pakistan’s foremost newspaper columnists whose influence lay in his role as a watchdog-in-chief. He called Cowasjee a moral figurehead, someone who was unafraid to expose the venal, speak truth to power, and tell it like it was.

Subramanian wrote politicians may not take him seriously, but there were those in the corridors of state such as the judiciary who did. In 2009, Cowasjee wrote about a powerful Army Welfare Trust’s land grab in Karachi. This prompted the Chief Justice of Pakistan Iftikhar Chaudhary to take notice on his own and order the trust off the land.

The Los Angeles Times’s John M Glionna in 2008 called Cowasjee a ‘stubborn non-Muslim voice in this nation created as an Islamic homeland, refusing to be silenced.’ Glionna wrote that Cowasjee, who headed Pakistan’s state tourism corporation in the 1970s and also briefly held a position in military ruler General Zia-ul-Haq’s regime, regularly lampoons land grabs by developers, and blows the whistle on illegal building projects. He added that Cowasjee exposed government corruption, nepotism, and incompetence besides blasting ‘what he called ‘Pakistan’s insane nuclear arms race’ with India.

The Roaring Success

That Murree, Pakistan’s only brewery, has grown from strength to strength speaks volumes about the Parsi industry. It has continued doing a roaring business despite the imposition of prohibition (at least on paper) in Pakistan in the 1970s. One of the country’s most successful and biggest taxpayers, Murree Brewery doubled its alcohol production in 2016 with its profits going up by almost 100% to reach $19.6 million in 2017.

Isphanyar Bhandara, Pakistan's lone Pari member of Parliament and Murree Brewery owner.
Isphanyar Bhandara, Pakistan’s lone Pari member of Parliament and Murree Brewery owner.

The brewery’s domestic market is supposedly restricted to non-Muslim Pakistanis, expatriates, and foreign tourists but the company’s output has been as high as 820 million half-litre bottles of beer, whisky, vodka, brandy, and other alcoholic drinks. It has produced eight- and 12-year-old single malts. In February 2007, Murree Brewery hit the headlines when it earned the ‘distinction of producing the Muslim world’s first 20-year-old malt whisky.’ A handful of distilleries globally produce 20-year-old malts.

The brewery gets its name from the resort town of Murree, where it was set up in 1860. It was shifted to its current location in Rawalpindi near Pakistan Army headquarters over half a century later. When Minocher Bhandra, popularly known as Minoo, took over the reins of his family-run brewery in the 1960s, he diversified it to introduce Murree whisky, vodka, gin, and beer.

Minoo prevailed over foreign competitors with the tagline: ‘Have a Murree with your curry.’ He focused on middle-class consumers, who could not afford expensive imported beer and whisky. Murree’s aggressive marketing, ubiquitous neon-signed billboards, and hoardings in bigger cities, especially Karachi, fuelled sales.

The prohibition in Pakistan killed local brands but Murree survived. The wealth accrued has brought the Bhandras clout. The late Minoo was a member of parliament. His son, Isphanyar Bhandra, followed in his footsteps to become a member of the country’s top legislative body.

Minoo was also a member of a council of Zia ul-Haq, the Pakistani liberals’ favourite whipping boy whose conservatism they blame for everything that has gone wrong in Pakistan. Oxford-educated Minoo advised Zia. The liquor baron became a member of parliament in 1985 during the peak of his rule. The two got along well. Zia would drop by to meet Minoo at his brewery just across from the army chief’s residence in Rawalpindi.

Bapsi Sidhwa (1938-2024) was one of Pakistan’s most acclaimed novelists.

Minoo’s sister, Bapsi Sidhwa (1938-2024) was one of Pakistan’s most acclaimed novelists. Born in 1938 in Karachi, Sidhwa grew up in Lahore, where her experience of Partition in 1947 shaped her writing. Sidhwa graduated from Lahore’s prestigious Kinnaird College for Women. Sidhwa moved to the US in the 1980s and taught at Columbia University and the University of Houston. Filmmaker Deepa Mehta adapted Sidhwa’s novel Cracking India (1992) based on the Partition into the film Earth in 1998.

A recipient of the Lila Wallace Reader’s Digest Writer’s Award, the Mondello Prize for Foreign Authors, and the Sir Syed Day Lifetime Achievement Award for Excellence in Literature, Sidhwa was decorated with Pakistan’s highest national award Sitara-i-Imtiaz in 1991.

Pakistani Parsi Avaris family owns a chain of hotels in Pakistan.
Pakistani Parsi Avaris family owns a chain of hotels in Pakistan.

Another family of Pakistani Parsis—the Avaris—owns a chain of hotels in Pakistan, Canada, and the UAE. Their iconic Beach Luxury Hotel in Karachi was once synonymous with the city’s nightlife. Karachi-based businessman Dinshaw Avari founded the hotel chain. His son, Byram Dinshawji Avari, who took over the Avari Group, was a multi-talented man.

The Avari Group became the first Pakistani company to operate hotels in Dubai and Canada under Byram Dinshawji Avari. He also headed the Karachi Parsi Anjuma, won two gold medals for Pakistan in yachting at the Asian Games, and served as Canada’s honorary consul as well as a member of parliament. He was also a recipient of the President’s Pride of Performance award for sports.

Another Parsi, Justice Dorab Patel, has a special place in Pakistan’s judicial history. He was one of the three Supreme Court judges who redeemed themselves even in the darkest hour of the country’s judiciary. Patel and the other two judges dissented from the confirmation of former Prime Minister Zulfikar Ali Bhutto’s execution following a questionable trial, arguing the prosecution failed to corroborate the testimony of its chief witness. They said there was nothing in the evidence regarding Bhutto’s conduct that would not be ‘reasonably capable of an interpretation of innocence.’

Nergis Mavalvala, the dean of Massachusetts Institute of Technology (MIT)’s School of Science and a member of the team that in 2016 announced the first direct detection of gravitational waves from colliding black holes, is a Pakistan-born Parsi and an alumna of Kara­chi’s Convent of Jesus and Mary.

Gallantry

In the armed forces, the Parsi community has given Pakistan decorated officers disproportionate to its numbers as well. Lt Col J F Golwalla, a Parsi, commanded 16 Punjab in the Battle of Dograi during the 1965 India-Pakistani War at Dograi village on Lahore’s outskirts. He was decorated with Sitara-e-Jurat (Star of Courage), Pakistan’s third highest military award, for his role in the battle. Major General Kaizad Maneck Sopariwala, whose father Mack P Sopariwala retired as Lt Col from the Baloch Regiment, and Major General Firoze Jamshedji were awarded Pakistan’s second-highest Hilal-e-Imtiaz award in 2002 and 2004.

Air Commodore Perci Edul Virjee oversaw the Pakistan Air Force (PAF)’s induction of the first Saab-2000 Airborne Early Warning and Control (AEW&C) Aircraft into its fleet in 2009. The fleet enabled the detection of aircraft taking off from and landing at forward Indian airbases near Pakistan and their type, weapons systems, vector, and altitude.

Journalist Ammad Ali in a scroll.in article in September 2022 called Parsi patriotism in Pakistan a source of pride. He added it was especially since Jinnah’s wife, Ruttie Petit, was a Parsi. He wrote Parsis annually observe Jinnah’s death anniversary in Karachi’s Cyrus Minwalla Community Hall though it passes unnoticed and is not observed as an official holiday.

Jinnah unsuccessfully sought to convince Sam Manekshaw, a Parsi and India’s celebrated military leader who led the Indian army to victory in the 1971 Bangladesh war with Pakistan, to join the Pakistan Army. Both Indian and Pakistani armies faced a leadership vacuum in 1947 and relied on British Indian Army officers. Manekshaw’s 12th Frontier Force Regiment became part of the Pakistan Army after partition. Years later, Manekshaw recalled Jinnah’s offer and quipped: ‘If I had [accepted the offer], you would have had a defeated India [in 1971].’

The presence of Pakistani Parsis has continued to fade rapidly but their contributions endure in the form of schools, hospitals, parks, and other landmarks they have built in Karachi as a testimony to what industry as a collective quality can achieve numbers notwithstanding.

Sameer Arshad Khatlani is a journalist and the author of the Penguin Random House book The Other Side of the Divide

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